PHOENIX OLYMPICS CAMPAIGNÂ
The main goal of this one-page website is to generate buzz so the public can support Phoenix in hosting the 2032 Summer Olympics. The content is as if Phoenix were hosting the 2032 Olympics and showing they could take on the challenge.
Overall, the challenge for this project was creating a unique visual identity that would attract and represent Phoenix as a whole. Therefore, the website includes interactive elements that engage and inform the viewer about PHX32. The logo developed for the project also represents Phoenix's sunrise, particularly the sun, as it mimics the round shape and its sun rays in an array of colors.
